The North West’s property market is booming, but are you deploying the right strategy? While amateurs stick to low-yield buy-to-lets, professional investors are unlocking returns of over 9% by converting commercial properties into high-spec Houses in Multiple Occupation (HMOs). This is where the real money is made. At Essential Property Options (EPO), we don’t just follow trends; we identify and execute strategies that deliver market-beating returns. In a recent episode of th

The UK property landscape is a battlefield. For the amateur landlord, it’s a minefield of legislative changes, economic pressures, and shrinking margins. For the professional investor, it’s an arena of unprecedented opportunity. The difference? A razor-sharp finance strategy and the foresight to act decisively. Welcome to the definitive 2025 guide for landlords and investors in Stoke-on-Trent and Crewe. At Essential Property Options (EPO), we don’t just observe the market; we